The job search process is incredibly competitive. With resume submissions, online applications, networking, social media management, and interviews, there are so many opportunities to highlight your value. And then it finally happens…you get a job interview and feel like you nailed it. The employer is talking like you already have the job, you sense rapport, and it appears that only the formalities remain before you land the position.

As a job seeker, you have likely heard that it is beneficial to research companies that you would like to work for. This research can help you gain a better understanding of what the company is all about which in turn helps you to better tailor your resume, cover letter and interview responses. We have outlined 10 effective strategies for making the most of your company research.

Online job search is the norm. Check out our tips for using online resources to help you get noticed by employers in a competitive marketplace.

What Employers Want

When applying for a job, the qualifications, skill sets, and personal attributes most sought after vary depending industry and company standards. Based on candid employer input, we have devised a list of the criteria most employers can agree on. Whether you are revising your resume, writing a cover letter, completing an online application, preparing for an interview, completing your LinkedIn profile, or conducting cold calls, these tips can help to provide structure for the information you may want to include.

To say that there has been a dramatic change in the world of work would be an understatement. From full time, permanent employment with benefits and job security to part-time, contract, virtual jobs in a gig economy, it can be difficult to know how to carve out a career in this new landscape. If you are a job seeker, career changer or lifelong learner with varied skills sets and a diverse knowledge base, self-employment may be just what you are looking for. The trick is having a solid idea for your business and knowing how to get started. In the Peterborough community, we are fortunate to have a variety of resources that provide an array of services and opportunities. Today we will be highlighting the Greater Peterborough Innovation Cluster, a dynamic and unique organization that provide access to programs, professional partners and self-employment workshops for both physical and virtual clients.

Job searching is difficult during normal times. With the added stress of COVID 19, staying healthy and motivated can be challenging. Our Employment Counsellors have developed a list of tips to help you stay safe and look after yourself during this difficult time.

It has often been quoted that “there is no love stronger than a parent’s love for their child.” With the goal of raising happy, health, successful adults, we do everything in our power to create opportunities that will allow our children to have many doors open to them in the future. Sometimes the intent to be helpful can inhibit a child’s ability to become confident, independent, resourceful and successful. While the process of finding employment can be challenging and discouraging, allowing them to find and maintain the job helps them develop the skills they need for the numerous career changes ahead. We have outlined some tips that will allow you to show your support while also promoting independence during the job search and career planning process.

When a job ad says the organization prioritizes applications from underrepresented groups (and lists them), should you identify that you are a part of any/some of those groups in your application? What about in the case of disabilities including mental illness?
The problem with self-disclosure even in instances where companies are striving to use more equitable hiring practices, is that employers can appear to, and even believe that they are satisfying their mandate to hire diverse employees while still discriminating by choosing among "preferred” barriers to employment.