How to Decide When You Need a Cover Letter

We are routinely asked by clients if a cover letter is necessary when applying for a job. Let’s face it, no one enjoys writing cover letters and while it may appear to be repetitive, as your relevant information is already on your resume, a cover letter is a very useful to tool to help you further highlight your ‘fit’ for both the position and the company. Being specific regarding the department or position you wish to pursue, your unique qualifications, and attributes that complement the position can help you get one step closer to obtaining the job.
When trying to determine the value of pairing a cover letter with a resume, we suggest you follow these tips.

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What is the new normal for job search?

For months we have talked about COVID…the potential impact on our health, months of social isolation from loved ones, restrictions on non-essential travel, and long-term unemployment. While many of us thought in March it would only last a few weeks, here we are 5 months later with still many restrictions in place. With long-term uncertainty and the various stages of businesses reopening, it has been challenging both supporting and advising job seekers on how to cope with the pandemic. Here are the things we know for sure:

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Keep up with Job Search Trends

While the majority of job seekers are knowledgeable about employer expectations, the job search process itself can be confusing. Different resume versions, online applications, and a LinkedIn account can serve as a source of frustration. In this age of technology, the job search process has become less personal, with selection sometimes being based on algorithms and human resource software specifications.

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Things You Can Still Do When the Weather Outside is Frightful

As Canadians we brace ourselves annually for the frigid winter months. When employed or in training, we force ourselves to bundle up and forge on. However, when unemployed; it may be a little more difficult to muster up the energy and motivation to face the elements especially given that the result could possibly be a rejection. If minus 40 degrees is not your thing, there are many activities you can still pursue to keep you in the zone while keeping warm as well.

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Equitable Hiring Practices and Disclosure: What should I say?

When a job ad says the organization prioritizes applications from underrepresented groups (and lists them), should you identify that you are a part of any/some of those groups in your application? What about in the case of disabilities including mental illness?
The problem with self-disclosure even in instances where companies are striving to use more equitable hiring practices, is that employers can appear to, and even believe that they are satisfying their mandate to hire diverse employees while still discriminating by choosing among "preferred” barriers to employment.

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Take Time to Create Your Own Path

For many people, the need to change careers may be imposed upon them. Company downsizing and positions becoming obsolete may result in job seekers feeling the pressure to retrain. Whether it is continuous education classes or more formal post-secondary diploma or degree programs, it is undeniable that lifelong learning is now a survival skill in today's competitive marketplace.

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Why do you want this job?

For many employers, the recruitment process is as much about risk management as it is about finding qualified applicants. Consider this: Workopolis reports that, “According to a recent study by the Conference Board of Canada, the average time needed to fill a role is 56 days, with the average cost to hire a new employee coming in at $6,227.” Put simply, this process is time-consuming and expensive. Employers, especially those with lots hiring experience, know that what they need most are passionate people who will stay long enough to return on the investment of energy and money that goes into the onboarding process.

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