As Career Practitioners, we are often asked “Where are the jobs?” In the pre-digital world, that was a bit easier to predict, however recent statistics have indicated that, “By 2030, the majority of jobs that will be in demand do not even exist yet” (Ontario Centers of Excellence Advancing Education Program). That statement alone can be very distressing or motivating, depending on your life perspective. What does become clear is that our ability to embrace lifelong learning, be adaptable and multi-skilled will better position us for the careers of the future.
We know that the employment landscape continues to change with a decrease in long-term full-time positions to an increase in self-employment, contract and remote work. Rohit Talwar – Fast Future (2017) cites, “Canadians entering the work force today can expect to hold 40 different jobs in ten completely different career paths in their lives.” That is a long way from the full-time permanent jobs available in the generation before us. Given the fact that, “51 percent of people are staying at a job for less than two years” (Workopolis, 2017), the concept of choosing a forever career is not as feasible as it once was. The world is changing and, like it or not, we must keep up in order to remain competitive in today’s marketplace.

For months we have talked about COVID…the potential impact on our health, months of social isolation from loved ones, restrictions on non-essential travel, and long-term unemployment. While many of us thought in March it would only last a few weeks, here we are 5 months later with still many restrictions in place. With long-term uncertainty and the various stages of businesses reopening, it has been challenging both supporting and advising job seekers on how to cope with the pandemic. Here are the things we know for sure:

What Employers Want

When applying for a job, the qualifications, skill sets, and personal attributes most sought after vary depending industry and company standards. Based on candid employer input, we have devised a list of the criteria most employers can agree on. Whether you are revising your resume, writing a cover letter, completing an online application, preparing for an interview, completing your LinkedIn profile, or conducting cold calls, these tips can help to provide structure for the information you may want to include.

It has become much more commonplace for large employers to host a Job Fair when conducting a mass hire. This time-efficient, cost-efficient process allows them to meet multiple candidates, in a short period of time, and form a viable first impression.

There are many options for promoting yourself to potential employers. Whether you are using a CV, chronological resume, functional/skills-based resume, portfolio, promotional video, social media platforms, personal website, or LinkedIn profile, there are many ways to highlight your qualifications and attributes.
In addition to recommending the use of keywords, there is an emerging focus on headlining accomplishment-based examples. This format allows the job seeker to portray their value, innovation, and special skills.

As many individuals and companies worldwide are gravitating to online learning courses, professional development webinars and online meetings; cybersecurity becomes an important consideration in maintaining personal privacy. The platform Zoom has increased its audience during COVID-19, quickly becoming the front-runner for connecting learners and professionals growing from 10 million users to over 200 million users in three months. As we maintain physical distancing, you may now have more time and opportunities to access free online training courses that can enhance your skills, knowledge and resume.

There is no denying that the most stressful aspect of trying to find work can be the job interview. Landing a job interview indicates that the employer views you as a suitable candidate. Now it is time to make sure that you are putting your best foot forward. Finding a way to ‘stand out in the crowd’ can be a challenge. Researching the company, conducting a mock interview, doing a trial run to find out how long it will take you to get there, reviewing your resume, choosing your interview clothes, and packing extra copies of your resume and reference page are all great strategies to prepare for the interview. Being able to outline your qualifications and provide examples of how you cope with challenges in the workplace will provide the employer with a better picture of how you might fit into their organization. Based on input from local employers, we have prepared a list to help you ensure that you are truly prepared for your next job interview.

As many businesses become closed to the public, we find ourselves in an unfamiliar world. While working from home is not by any means a new concept, mandated business closures create unique challenges. Having solid strategies to deal with confidentiality, client rapport and support, effective communication and time management allows us to maintain business operations during difficult times.