For months we have talked about COVID…the potential impact on our health, months of social isolation from loved ones, restrictions on non-essential travel, and long-term unemployment. While many of us thought in March it would only last a few weeks, here we are 5 months later with still many restrictions in place. With long-term uncertainty and the various stages of businesses reopening, it has been challenging both supporting and advising job seekers on how to cope with the pandemic. Here are the things we know for sure:

When a job ad says the organization prioritizes applications from underrepresented groups (and lists them), should you identify that you are a part of any/some of those groups in your application? What about in the case of disabilities including mental illness?
The problem with self-disclosure even in instances where companies are striving to use more equitable hiring practices, is that employers can appear to, and even believe that they are satisfying their mandate to hire diverse employees while still discriminating by choosing among "preferred” barriers to employment.

For many people, the need to change careers may be imposed upon them. Company downsizing and positions becoming obsolete may result in job seekers feeling the pressure to retrain. Whether it is continuous education classes or more formal post-secondary diploma or degree programs, it is undeniable that lifelong learning is now a survival skill in today's competitive marketplace.

Going through the application process to find employment can be stressful; then finally it happens. You get a job offer. No more handing out resumes, completing online applications, or answering tough interview questions. Hurray! Following the excitement and anticipation, comes the reality check. You are starting a brand new job – with people you don’t know, in a business you are unfamiliar with, completing tasks that may be new to you.

The job search process is incredibly competitive. With resume submissions, online applications, networking, social media management, and interviews, there are so many opportunities to highlight your value. And then it finally happens…you get a job interview and feel like you nailed it. The employer is talking like you already have the job, you sense rapport, and it appears that only the formalities remain before you land the position.

When looking for work, we know that only 10-20% of the jobs are advertised, leaving a substantial amount of potential positions in the hidden market. When considering how to best access those opportunities, employing cold calls and networking strategies can be very effective.

While many have heard of informational interviews, there are few job seekers that feel comfortable contacting an employer with such a request.
What kind of questions do I ask? Will I be bothering them? How is it going to help me in the long run?
These are common and very legitimate questions that we hear often. This post is designed to help you develop a clearer understanding of the benefits of an informational interview and the process involved.
First, let’s start by making the distinction between a job interview and an informational interview. A job interview is arranged by a potential employer in response to your job application. It indicates that you are seen as a suitable candidate for the position and are moving on to the next step in the recruitment process. On the other hand, an informational interview is arranged by the job seeker, displaced worker, career changer, recent graduate or aspiring student.

For years we have been told that the majority of jobs are in the ‘hidden job’ market meaning that only 10-20 percent of positions are advertised. As a result,  a very small portion of your weekly job search should be dedicated to newspaper ads and internet job boards and the majority spent on identifying potential job prospects with targeted employers in your area of skill or training.